Category Archives: General

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Inspired?

Project Loon – Google’s Balloon-Powered Internet – Is Coming To Australia Google’s is teaming up with Telstra to launch 20 balloons over Western Queensland as…

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Not spelling everything out

Films are classic storytelling and its well know that the 7 basic plot lines (hero’s journey; fall and redemption; slaying the monster) are played out…

aaaaaaaapitching

The thrill of the pitch

I have a secret confession. One that you don’t hear many people admit to; but I’m sure I’m not the only one. I LOVE PITCHING…

Daniel Bye

Dan Bye says Hello OMD!

OMD Sydney have appointed M&C Saatchi Sydney Strategy Director, Dan Bye, who will be joining the team as Head of Strategy on Telstra. With over…

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Inspired?

 Download The ‘Ethan’ App And Chat To Ethan – Everybody Else Is Doing It! Ethan Gliechtenstein had been off Facebook for a while and wanted…

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Inspired?

Tinder Plans To Monetise Its Dating App By Offering An Undo Button The dreaded accidental swipe left, the bane of every online dater’s existence, will…

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Digital Bytes

BREAKING NEWS Melbourne’s MIX 101.1 Rebrands As KIIS 101.1 Australian Radio Network will extend it’s KIIS brand to Melbourne with Hughesy and Kate taking the…

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Friends with benefits

Friends with benefits. A term rarely used in the same breath as petabytes of data (unless you have very strange friends), but that is the…

dawn

Is this the dawn of a new media age?

  News rooms across the country are running hot, private equity is circling and commentators are banging out notes speculating how the cards will fall…