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Caffeinated Toothpaste?!? We all know at least one person who refuses to drink coffee because of the taste, while on the other hand some of…

Day 3 at Mobile World Congress 2016

Mark Halliday, Head of Airwave APAC, gives us the top news, views and insights from Mobile World Congress 2016 happening in Barcelona  Day 3 My final day…

Day 2 at Mobile World Congress 2016

Mark Halliday, Head of Airwave APAC, gives us the top news, views and insights from Mobile World Congress 2016 happening in Barcelona  Day 2 We kicked off…

Day 1 at Mobile World Congress 2016

Mark Halliday, Head of Airwave APAC, gives us the top news, views and insights from Mobile World Congress 2016 in Barcelona  Day 1 It has been three…

FUSE FRIDAYS: Storm your brain

I believe the old fashioned and most common way of brainstorming is not effective. Here is why: Guaranteed, the first most obvious idea gets blurted…

Tapping into Social Convergence

This article is the first in a series that will look at convergence across society, technology, industry and context; and the implications this will have…

Recession and the Golden Swans

I recently found myself wondering why it seems like lately, there’s an explosion of organised floatation – groups of people lounging around sunning themselves, drinking,…

Putting the smart back into smartphone

We’ve probably all sat at a media conference and heard the proclamation ‘it’s the year of the mobile’ (yawn). I’d always scratch my head when…

FUSE FRIDAYS: Fuse London Innit

FUSE LONDON INNIT: Trainers, brainstorms & tea runs is what I fondly remember of my 4.5 months working on secondment in the Fuse London Office,…

Midnight in the Garden of Organic Social

Just as Adam discovered in the Garden of Eden, the temptation and subsequent exploitation of low-hanging organic fruit, preludes the manifest truth that ‘good things…

OMD Sydney Senior Restructure

Along with the news of Mark Jarrett’s transition to PHD Australia as Managing Director in May 2016; OMD Sydney have today announced a restructure of…

FUSE FRIDAYS: Super-Bored

Every year I eagerly look forward to the Superbowl. Not for the game (which is too long), not for the food (which is too delicious),…

10 Times In A Row!

Today, OMD Worldwide was awarded Global Agency Network of the Year for the 10th consecutive time by the Gunn Report for Media. Maintaining the  leadership position…